Cloud Service Provider

A comprehensive UX and performance optimization project focused on improving user engagement, reducing bounce rates, and increasing qualified inquiries through data-driven design and CRO strategies.

Client

Mindful LLC.

Location

Toronto, Canada

Project Type

Website UX, CRO

Timeline

6 months

Project Overview

The client was facing significant challenges with user engagement and lead generation due to an outdated website experience. Poor UI/UX, unclear user journeys, and weak conversion paths resulted in high bounce rates and fewer inbound inquiries.
Our objective was to redesign the digital experience, streamline the user flow, and implement robust analytics to transform the website into a high-performing lead generation asset.

Advanced Analytics

Comprehensive tracking and reporting tools.

Real-Time Data Sync

Keeping website and app data updated in real-time.

Challenge

They have contributed significantly to our digital revolution. It was impressive how well their team worked with our internal staff. We are excited about the prospect of continuing our working relationship.

Sara Johnson

CFO, Mindful LLC.

Watch the creative process behind our digital works.

Measurable Business Impact & Conversion Growth

Within six months, the project delivered a 40% reduction in bounce rate and significantly higher page engagement by improving UI/UX, navigation, and content clarity. Optimized lead forms and clearer, high-intent CTAs resulted in a 2× increase in qualified inquiries, while enhanced mobile performance ensured a faster, more seamless user experience across devices. Advanced analytics and user behavior tracking provided deeper insights, enabling smarter decisions and continuous optimization of the digital journey.

Updated visual design, typography, layout, and content structure to improve readability and brand perception.
Added prominent, well-positioned CTAs, strengthened value propositions, and reduced unnecessary steps.
Implemented detailed tracking via GA, event tracking, scroll depth, form submissions, and user behaviour monitoring.
Created multi-step and high-intent forms, reducing form abandonment and boosting lead quality.

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Empowering brands to grow smarter through technology, creativity, and data-driven marketing.

OXDIGI isn’t just a digital firm — we’re a strategic digital partner dedicated to turning ideas into measurable impact. By integrating AI, CRM, automation, and analytics, we simplify complexity, amplify performance, and help brands thrive in a fast-evolving digital world.

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